HANDSHAKE
The main role for ICLEI in this project is leading the communication and dissemination tasks. ICLEI has developed and is implementing and monitoring a detailed strategy form communication, dissemination and exploitation in order to support ongoing and extensive knowledge transfer aimed at increasing cycling solutions. That includes the development of the communication basis (communication strategy, digital and social media channels, communication materials) develop products and its dissemination, participation and organisation of events (workshops and meetings).
Moreover, ICLEI is in charge of writing the methodology and practical guidance for an effective transfer and transition strategy, including the use of transition management. Following the document, ICLEI developed an online exchange hub, that serves as an online collaborative platform supporting and facilitating the work of the cities involved in the project through a private, tailored working space.
Alining with the guidance, ICLEI leads the management of effective transition and change task. It is a core task of the project, and it involves capacity building and sustainable transfer of innovative cycling solutions.